The public are fed up with calls to cut their carbon emissions

Already. Before they actually did anything about it. At least according to this research from the Institute of Public Policy Research.

I suspect the research is probably right, and demonstrates the hopelessness of trying to stop climate change one energy-saving light bulb at a time. The main effort has to be focused at policy and technical standards, and at changing the supply-side. Trying to change attitudes and behaviour will deliver too little, too late.